Screen Savior

UI Design ✦ UX Design

ABOUT

Reimagining the Xfinity screensaver experience to create synergy across residential products

Introduction

About

Comcast’s “Lab Week Science Fair” is a quarterly event where employees are given the opportunity to pursue their most inspired ideas, collaborate in new ways, and celebrate the creative entrepreneurial spirit that drives innovation at Comcast. A group of designers and engineers came together after pitch day to design and develop a project.

Problem

Research shows there are 3.2 million launches per day, with an average of 29.4 minutes per session When the TV is paused and remains idle for 5 minutes, the screensaver feature ignites and cycles through a collection of static images including promotions, advertisements, and geographic photos.

This is a missed opportunity to enhance value and create synergy across our residential products.

Advertisements

Shows how to spend to get more, and claim offers for Xfinity rewards.

Tips & Tricks

Shows how to spend to get more, and claim offers for Xfinity rewards.

Promotions

Showcases free content with upsells and cross sells.

Solution

Screen Savior provides value to customers through the display of dynamic content such as connectivity data (network speed, screen time, parental controls), personalized entertainment suggestions, and recent activity on Home Security.

Let’s create synergy and enhance value across Xfinity’s residential products.